Business Strategy and Digital Growth Specialist

Closed
Secret Sip Coffee Club
Sault Ste. Marie, Ontario, Canada
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Digital marketing Sales strategy Social media marketing
Skills
session initiation protocols business strategies social media content social media marketing social media search engine optimization
Details

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. A strategy document to outline: Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and share
  2. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  3. Creating engaging content for prominent media websites
  4. Working with tools and programs such as WIX, Printful, Instagram, etc

Deliverables

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

  • Digital growth through an emphasis on building the Secret Sip's social media pages and website platforms
Mentorship

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary. Here at Secret Sip Coffee Club we pride ourselves on creating an accepting work environment, thus, we will support our students through providing them with access to data and the proper tools and technology to complete the project.

About the company

Company
Sault Ste. Marie, Ontario, Canada
Food & beverage

We aim to provide the apogee of coffee experiences for you and your palette.

With hundreds of specialty micro roasters spread across Canada, it is our indelible belief that the Secret Sip coffee connoisseurs will leave no stone unturned in their pursuit to bring our members the freshest, most unique coffee roast, every month. The founders of Secret Sip Coffee Club have forged their idealistic perception of the perfect roasts through years of coffee tastings at some of the world's best roasters in Scandinavia, the UK, Europe, and North America. Become a member and begin discovering our secrets.