JL CONNECT PHYSIO INC is exploring the development of a Women's Health App aimed at enhancing women's wellness and physiotherapy outcomes. The project involves conducting comprehensive market research to identify current trends, user needs, and potential competitors in the digital health space. The goal is to gather insights that will inform the app's features, target audience, and unique selling propositions. Students will apply their knowledge of market analysis, consumer behavior, and digital health trends to provide a detailed report. This project will help the company understand the market landscape and make informed decisions about app development.

- Analyze existing women's health apps and identify gaps in the market.

- Survey potential users to gather data on desired features and usability.

- Evaluate competitors' strengths and weaknesses.

- Identify potential partnerships or collaborations within the industry.

The project deliverables will include a comprehensive market research report and a presentation summarizing key findings and recommendations. The report should cover market trends, competitor analysis, and user insights. Additionally, students will provide a SWOT analysis to highlight opportunities and threats in the market.

- Detailed market research report.

- Presentation of findings and strategic recommendations.

- SWOT analysis of the women's health app market.