Radiant Girls Website Analytics Revamp

Open
Radiant Girls Leadership Foundation
Waterdown, Ontario, Canada
CEO
(8)
5
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Data analysis Digital marketing Search engine optimization Website development
Skills
search engine optimization digital marketing data-driven decision making analytics chatbot user research behavioral analytics keyword research web development leadership
Details

The Radiant Girls Leadership Foundation aims to enhance its online presence by upgrading its website to better serve its audience and mission. The current website requires improvements in search engine optimization (SEO) and Analytics analysis to increase visibility and attract more visitors. Furthermore, implementing analytics will provide insights into user behavior, helping the foundation make data-driven decisions. The project will involve tasks such as keyword research, changes and additions to pages and content, chatbot configuration, video integration, and analytics setup, all of which are closely related and can be completed by a team of learners specializing in web development and digital marketing.

Deliverables

The project deliverables will include a a comprehensive analytics report to track and report data ensuring higher search engine rankings, increased traffic and engagement. Ensure Google analytics, facebook meta tags, and analytic tools are operating effectively for future data. Additionally,provide an action plant with specfic actionable steps using the data to make improvements.

Mentorship
Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Gender equality

About the company

Company
Waterdown, Ontario, Canada
2 - 10 employees
Education, Events services, Hospital, health, wellness & medical, Non-profit, philanthropic & civil society, Sports & fitness
Representation
Women-Owned Small Business Public benefit corporation (pbc) Community-Focused

Provide camps, classes and coaching to girls aged 8-18. Our main focus is to provide experiential experiences to improve physical health, wellness, self-esteem, confidence, and leadership skills in girls.