The main goal for the project is to conduct market research to ensure product-market fit for the new faith-based caregiving application, SaraaSits. This will involve understanding the needs and preferences of potential users from various faith backgrounds and identifying the key features and services that would be most valuable to them.

- Conducting surveys and interviews with individuals from different faith communities to gather insights on their caregiving needs and preferences.

- Analyzing the data collected to identify common themes and patterns across different faith groups.

- Creating a comprehensive report outlining the key findings and recommendations for the development of the faith-based caregiving application.

Final deliverables:

- A detailed report summarizing the market research findings and recommendations for product development.

- Presentation of the research findings and recommendations to the SaraaSits team.

I will be providing an overview of my startup journey and sharing how a gap I noticed in my field of nursing sparked this work. I will share all I have learned from my mentors, and I will pair students with exceptional leads on my team, including a UX designer with many years of experiences (worked at Air Miles, LaunchGood), a UX researcher with experience at ADP workforce, a marketing lead who has started his own business and a senior software engineer who works remotely from Japan. Essentially, I hope to engage students in our startup launch.