Our team is looking for a group of students or individuals who are skilled in digital marketing and can help drive more traffic to our social media platforms and website as well as improve our SEO positioning. The primary project requirements include:

1. Keyword analysis to determine the most relevant search terms to our organization
2. A strategy document to outline:

• Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Content analysis
• Social media analysis and requirements to increase the number of followers/likes and shares
• Outlining the most engaging content creation strategy for prominent media websites that will lead to conversions in our sector

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

• Top ranking on Google search engine for general contractors, renovations, remodels, facility maintenance, etc. As well as a compelling strategy for content development to increase online presence.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

I am willing to offer as much insight and assistance to students as possible. I will remain fully accessible throughout the entire process, answering questions, educating students on business related topic, and aiding them in their professional development.