Marketing Data Project for Canadian Healthcare Media Company
Launched in late September 2022, The Health Insider is a Canadian healthcare media network that (a fully-owned subsidiary of RSRS) looks for the insider's perspective to find the answers to the important questions Health Consumers are asking. See https://thehealthinsider.ca/ for more information. The Health Insider is seeking to work on a Capstone project for Marketing data analysis and optimization. At the core of what we are building at The Health Insider is data. via our parent company RSRS, we are fortunate to have an existing database filled with hundreds of thousands of data points that we plan to leverage for email marketing and other purposes. The data, however, is not currently in a format that enables it to be visualized, segmented and extracted by the marketing team.
Writers and Content Creators for Digital Healthcare Publication
People are......health. They put much less faith in their doctors today than in any time in prior history, and are demanding options for treatment that go beyond simply a prescription for one more daily pill. There's a sense that there is more out there worthy of consideration, both within provincial medical systems, but also outside of it. A world of options exist - ranging from the dutifully tested to the anecdotal to the downright irresponsible, and with the added dimensions of DNA testing, genome sequencing, personal data collection and more, the Health Consumer is becoming more informed, enlightened and exposed to a myriad of choices - some of are here and others still yet to come. Our digital publication, The Health Insider (https://thehealthinsider.ca/ - a fully-owned subsidiary of RSRS) looks for the insider's perspective to find the answers to the important questions Health Consumers are asking.
Healthcare Content Creation for Digital Publication
People are......health. They put much less faith in their doctors today than in any time in prior history, and are demanding options for treatment that go beyond simply a prescription for one more daily pill. There's a sense that there is more out there worthy of consideration, both within provincial medical systems, but also outside of it. A world of options exist - ranging from the dutifully tested to the anecdotal to the downright irresponsible, and with the added dimensions of DNA testing, genome sequencing, personal data collection and more, the Health Consumer is becoming more informed, enlightened and exposed to a myriad of choices - some of are here and others still yet to come. Our digital publication, The Health Insider (https://thehealthinsider.ca/ - a fully-owned subsidiary of RSRS) looks for the insider's perspective to find the answers to the important questions Health Consumers are asking.
Healthcare Content Creation Opportunity for Digital Publication
People are......health. They put much less faith in their doctors today than in any time in prior history, and are demanding options for treatment that go beyond simply a prescription for one more daily pill. There's a sense that there is more out there worthy of consideration, both within provincial medical systems, but also outside of it. A world of options exist - ranging from the dutifully tested to the anecdotal to the downright irresponsible, and with the added dimensions of DNA testing, genome sequencing, personal data collection and more, the Health Consumer is becoming more informed, enlightened and exposed to a myriad of choices - some of are here and others still yet to come. Launching in late September 2022, The Health Insider (a fully-owned subsidiary of RSRS) looks for the insider's perspective to find the answers to the important questions Health Consumers are asking. This project will be focussed on creating content for launch and the first month post-launch.
The Health Insider - Research
The Health Insider places the Canadian health consumer at the center of a drastically changing health delivery landscape. With breakthrough thinking, perspectives, technologies and insights, THI will shine the light on innovative and previously unexplored options in both the medical and general wellness spaces, empowering Canadians to assume a far more participatory role in their own care. We are seeking to hire an intern or student to research LOREM IPSUM
Partner Marketing Coordinator Virtual Internship - Events
At Eve's Collective we are launching a 4-part virtual event series taking place from June to September. We are on-boarding affiliates as well as sponsors and are seeking an intern who is interested in learning about and managing the following: Affiliate partnership management: On-boarding affiliates Creation and distribution of promotional assets for affiliates Training affiliates on affiliate platform Responding to affiliate queries and concerns Manage execution of sponsors campaigns Updates to asset folders for affiliate and media shares Monitoring affiliates and producing regular reports for management to ensure they are meeting commitments Coordination of affiliate schedule for shares, mentions, engagement etc. Sponsorship program management: Program coordinator for sponsorship campaigns Ensure Eve's Collective receives all assets needed from sponsor to run agreed-upon marketing Schedule marketing, ensure it runs per schedule Ensure client is prepared for event with speaker duties etc. Create client reports
Marketing Intern
Positions available: 1 Looking to learn and get experience in marketing in the cannabis industry? Look no further! Our mission at Eve's Collective is to build a female-dominated cannabis movement that will grow as a recognizable icon that women can trust and celebrate. In June 2021 we are launching a 4-part event series as well as a media network that enables brands to reach cannabis-friendly women through unique and impactful initiatives. We’re looking for a student to help us source, curate, write, produce, and post on our social media channels content implementing strategies to increase awareness and drive membership for Eve's Collective and/or ticket sales to our event series. Based on our goals, we are looking for the student to work on the following: Content Calendar Curation: timely deployment of all our social media content to Eve's Collective membership and drive event ticket sales Social Media Management: overseeing different channels that we own and keeping them up-to-date Post social media posts following approved content calendar Increase followers: Comment on, follow and like other like-minded brands and influencers Respond to or forward any customer service requests Increase engagement; respond to comments, likes etc. on proprietary posts Reporting - Using approved KPI's, report on impact of marketing tactics (e.g., establish marketing funnel - traffic by source to website/landing page/ticket sale or membership) If you're passionate about social media and want to get experience in this desirable new industry, apply today!