Sales & Marketing Strategy - ReInvestWealth Inc.
Project scope
Categories
Advertising Lead generation Public relations Product or service launch Marketing analyticsSkills
marketing strategies inbound marketing marketing business to business outbound marketing sales accounting innovation software developmentPROJECT DESCRIPTION:
ReInvestWealth in an online platform designed to help Canadian businesses automate accounting and make better business decisions. We are a team of 4 (2 accountants and 2 software developers) and we love to work on innovative ideas. The Sales & Marketing Strategy project involves creating an effective inbound and outbound marketing strategy for a B2B accounting company.
KEY PROJECT ACTIVITIES:
- Analyze the B2B accounting market and prepare a proposal on the most effective outbound marketing strategies.
- Analyze the B2B accounting market and prepare a proposal on the most effective inbound marketing strategies.
- Present a combined report discussing the top 10 best inbound and outbound strategies for a B2B accounting business.
IDEAL ROLES/RESPONSIBILITIES:*
- Marketing student with passion for B2B sales.
- Comfortable working in a group collaboration.
FINAL PROJECT DELIVERABLES:
- Present a combined report discussing the top 10 best inbound and outbound strategies for a B2B accounting business.
IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED:
- EN
All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in? Please list all that apply. Please note that flexibility will be key in ensuring we are able to secure a student team for your project.
- January cohort - January 3 to February 18 / Cohorte de janvier - 3 janvier au 18 février
- February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars
TIME COMMITMENT PER STUDENT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]:
- 70
WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE? Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête.
- 5
PROJECT MENTOR NAME: Behdad Karimi Dermeni, CPA
EMAIL ADDRESS: b.karimi@reinvestwealth.com
About the company
ReInvestWealth is an online platform designed to help Canadian businesses automate accounting and make better business decisions. Our vision is to develop powerful cloud accounting technologies that allow anyone to scale a business. We are partners with the Quebec CPA order and Google Cloud. We value sustainable business development and strive to make small companies more efficient.
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