Bright Nest Cleaning aims to enhance its sales and community presence through a multi-faceted outreach strategy. The project focuses on developing a comprehensive plan to engage potential clients directly via targeted cold calling and door-to-door outreach. Additionally, the project seeks to establish a system for tracking contract expiration dates, enabling proactive renewal offers and upselling of additional services. Learners will also explore methods to leverage client referrals and improve the company's online presence. Participation in local networking events will be analyzed to expand the customer base and strengthen community ties. The goal is to create a cohesive strategy that integrates these elements to boost sales and foster community relationships.

- Develop a targeted cold calling and door-to-door outreach plan.

- Create a system for tracking contract expiration dates.

- Propose strategies for leveraging client referrals.

- Analyze and suggest improvements for the company's online presence.

- Evaluate the potential of local networking events for customer expansion.

The project will result in a detailed sales and community engagement strategy document. This document will include a cold calling and door-to-door outreach plan, a contract tracking system proposal, and strategies for client referrals and online presence enhancement. Additionally, an evaluation report on local networking events will be provided. The deliverables aim to offer actionable insights and practical solutions to boost Bright Nest Cleaning's sales and community engagement efforts.

- A comprehensive strategy document.

- Outreach and contract tracking system proposals.

- Recommendations for client referrals and online presence.

- Evaluation report on local networking events.