TataTattoos Digital Marketing, SEO & Social Media Awareness

Open
TataTattoos
Asheville, North Carolina, United States
Mara DeFilippis She / Her
Owner
2
Project
Academic experience
200 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Search engine optimization Market expansion Marketing strategy Social media marketing
Skills
social media social media marketing
Details

The main goal of this project is to increase awareness and sales of TataTattoos products through website SEO and social media. This will involve several different steps for the students, including:


  • Researching and analyzing the current web and social media landscape for TataTattoos
  • Understanding and develop strategy regarding nature of product and ability to show, market and sell product images in different social media outlets and through Google
  • Developing an SEO and social media marketing strategy for TataTattoos.
  • Creating and executing campaigns on various advertising and social media platforms.
  • Tracking and reporting on the success of campaigns.
  • Optimizing campaigns based on data and insights.
  • Future recommendations


Deliverables

By the end of the project, students should demonstrate:


- Understanding of the current SEO and social media landscape for TataTattoos.


- Development of a comprehensive SEO and social media marketing strategy for TataTattoos.


- Execution of campaigns on various advertising and social media platforms.


- Tracking and reporting on the success of campaigns.


- Optimization of campaigns based on data and insights.


Tools include:

  • login information to Instagram, FaceBook, TikTok
  • Google analytics understand for key word searches



Final deliverables should include:


- All source code.


- A written report explaining the design process, outcomes and further recommendations.


Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes
Good health and well-being

About the company

Company
Asheville, North Carolina, United States
0 - 1 employees
Hospital, health, wellness & medical, Retail

Realistic Temporary Nipple / Areola Tattoos for women (and men) who've undergone a mastectomy, and transgenders.

TataTattoos (a DBA of Honored Ink, LLC) are temporary, realistic nipple/areola tattoos for women (and men) who’ve undergone a mastectomy and

Want to feel more confident, complete, or "normal"
Are deciding whether to get permanent tattoos
Have decided to get permanent tattoos and want to try colors, sizes and placement
Are unable to get permanent tattoos
Are just "done" with procedures and would like to "put a bow on it"