TataTattoos Digital Marketing, SEO & Social Media Awareness

The main goal of this project is to increase awareness and sales of TataTattoos products through website SEO and social media. This will involve several different steps for the students, including: Researching and analyzing the current web and social media landscape for TataTattoos Understanding and develop strategy regarding nature of product and ability to show, market and sell product images in different social media outlets and through Google Developing an SEO and social media marketing strategy for TataTattoos. Creating and executing campaigns on various advertising and social media platforms. Tracking and reporting on the success of campaigns. Optimizing campaigns based on data and insights. Future recommendations

Sales Strategy to Expand Market for TataTattoos

The main goal for the project is to develop a sales strategy to expand the market for TataTattoos, focusing on reaching potential customers who have undergone a mastectomy, transgenders, and individuals who want to try temporary nipple/areola tattoos or are unable to get permanent tattoos. This will involve several different steps for the team, including: - Conducting market research to identify potential customer segments and their preferences. - Developing a marketing plan to reach and engage with the identified customer segments. - Creating promotional materials and campaigns tailored to the target audience. - Implementing sales tactics to increase product visibility and drive conversions. - Analyzing the effectiveness of the sales strategy and making adjustments as needed. Understanding and develop strategy regarding nature of product and ability to show, market and sell product images in different social media outlets and through Google and search engines Future recommendations **Unique challenge with inventory upgrades and replenishments. Product prints with "color shift" and have had to purchase in enormous quantities to ensure consistency. Though I can see competitors are printing with another company and not having this issue. **Unique challenge includes product being categorized as indecent **Looking for specific solutions such as ability to price shipping (including international) during order process