NL Eats Digital Marketing Asset Creation

Open
NL Eats
Ottawa, Ontario, Canada
Mehnaz Tabassum She / Her
Director of Operations and Partnerships
(5)
3
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Digital marketing Marketing strategy Social media marketing
Skills
target audience customer engagement marketing materials marketing digital advertising digital marketing brand identity social media
Details

NL Eats is seeking to enhance its digital marketing presence by collaborating with a team of digital media production students. The project aims to create a cohesive set of marketing assets that align with NL Eats' brand identity and effectively engage its target audience. Students will work in teams of 3-4 to design social media graphics, digital ads, website visuals, and email templates. Additionally, they will develop a content calendar to strategically plan and schedule the release of these materials. This project provides students with the opportunity to apply their classroom knowledge in a real-world setting, while NL Eats benefits from custom-designed marketing materials that drive customer engagement and highlight key content, such as promotions or featured products.

Deliverables

The deliverables for this project include a comprehensive set of marketing assets tailored to NL Eats' brand, such as social media graphics, digital ads, website visuals, and email templates. Additionally, students will provide a detailed content calendar to guide the strategic release of these materials. A summary document will accompany the deliverables, outlining the assets created and offering a structured plan for implementation.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes
No poverty

About the company

Company
Ottawa, Ontario, Canada
2 - 10 employees
Non-profit, philanthropic & civil society
Representation
Minority-Owned Women-Owned BIPOC-Owned Social Enterprise Rural-Based
+ 2

At NL Eats, our mission revolves around four key pillars: Awareness, Education, Empowerment, & Solution Oriented-Approach. We are dedicated to combating food insecurity through community-driven initiatives.