We want to be recognized in our community and nationally for the work that we are doing. We have a great story to tell and we want it to be picked up by media outlets. We need students to create press releases for us.

Students should be prepared to:

• Help us refine our story to something compelling and news-worthy ( about us on our website, and social media)
• Write up press releases around multiple news-worthy stories ( products, sucess stories with job seekers, and copmanies)
• Identify media outlets that are most beneficial to us/most likely to pick the story up
• Secure media exposure for our organization

The final deliverables should take the form of:

• Press releases that are ready to be published
• Develop a list of media outlets that we can partner with along with contacts
• Communication plan or strategy around press releases for each product of TargetCatcher.

Students will connect directly with the employer for mentorship throughout the project. once a week or as needed.