The main goal for the project is to enhance the brand image of Flip & Floss by refining the

logo, highlighting the brand story, and developing a modern and engaging color palette. The project aims to create a more professional yet kid-friendly look for the company, emotionally

connect with visitors through the brand story, and establish a visually appealing color palette that represents the company's values and mission.

- Refining the company logo to achieve a more modern and professional yet kid-friendly look.

- Highlighting the brand story more prominently on the company's website and marketing materials to emotionally connect with visitors and emphasize the unique value proposition.

- Developing a modern, fun, and engaging color palette that represents the company's innovative approach and appeals to the target audience.

Dedicated Mentorship: Our team of experienced mentors will be available to provide guidance and support throughout the project. Each learner will be assigned a mentor who will conduct regular check-ins, provide feedback, and address any challenges that may arise.

Communication Platforms: We will provide access to communication tools like Slack or Microsoft Teams to facilitate seamless interaction between learners, mentors, and other team

members.

Feedback Mechanism: We will implement a robust feedback mechanism to ensure

continuous improvement. Learners will receive constructive feedback on their progress, which will help them refine their approach and deliver high-quality results.