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Vancouver, British Columbia, Canada
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Recent projects
Psychology Blog Article Writing
The main goal for the project is to create engaging and informative psychology blog articles for The Minded website. The articles would cover a wide range of topics related to psychology. The aim is to provide valuable and educational content for the audience. This will involve several different steps for the writers, including: - Researching and brainstorming article topics that are relevant and interesting to the target audience. - Conducting in-depth research on the chosen topics to gather accurate and up-to-date information. - Writing high-quality, well-researched blog articles that are engaging and informative. - Incorporating SEO best practices to optimize the articles for search engines. - Proofreading and editing the articles to ensure they meet guidelines.
Instagram Marketing for Psychology page
The main goal for the project is to increase engagement and organic growth on The Minded's Instagram page by producing engaging psychology content and utilizing strategic captions, keywords, and hashtags. This will involve several different steps for the interns, including: - Creating a set theme for the Instagram page - Creating engaging psychology content from approved topics - Growing the Instagram page organically - Making reels - Using strategic captions, keywords, and hashtags - Researching organic growth strategies - Routinely providing engagement analytics
LinkedIn Marketing for The Minded
The main goal for the project is to develop engaging psychology content to post on LinkedIn in order to increase brand awareness and drive traffic to The Minded's online platform. This will involve several different steps for the students, including: - Sincerely researching topics in psychology and mental health. - Creating original and engaging content tailored to the LinkedIn audience, and reposting and expanding on instagram content. - Developing a content calendar for regular posting. - Analyzing engagement metrics and adjusting content strategy accordingly.
Brand Identity and Graphic Design
Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting. We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company. This will involve several different steps for the students, including: Researching the brand identity. Logo and name proposals that reflect who we are Work to create a branding guide for us to reference Help create prototypes using software tools that can be implemented in our marketing Research into the competitors to see what they are doing. Creating custom branding sheets with colours and logos.