Email Marketing for DIT Web Solutions

Closed
DIT Web Solutions Inc.
Toronto, Ontario, Canada
Laurie Lemay
Chief Communications Officer
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Digital marketing
Skills
detail oriented target audience planning newsletters ability to meet deadlines marketing technical acumen branding digital marketing email marketing
Project scope
What is the main goal for this project?

The goal of this Email Marketing project is to effectively reach and engage the target audience through well-planned and executed email marketing campaigns. This includes creating compelling email content, segmenting and targeting specific audience groups, monitoring campaign performance, ensuring compliance with email marketing regulations, and meeting deadlines for campaign execution. The project aims to leverage strong communication skills, creativity, and a basic understanding of email marketing to enhance brand outreach and audience engagement. Additionally, the project seeks individuals with a passion for marketing who are tech-savvy and detail-oriented, willing to contribute to the overall success of the email marketing efforts.

What tasks will learners need to complete to achieve the project goal?
  • Assist in the planning, creation, and execution of email marketing campaigns.
  • Collaborate with the Marketing Team to develop engaging email content, including newsletters, promotional messages, and updates.
  • Segment email lists and target specific audience groups for tailored messaging.
  • Monitor the performance of email campaigns and provide insights on open rates, click-through rates, and other relevant metrics.
  • Ensure that emails are error-free, well-designed, and aligned with the company's branding guidelines.
  • Stay informed about email marketing regulations and ensure compliance with legal requirements.
  • Meet agreed-upon deadlines for email campaign execution and reporting.
  • Contribute creative ideas for email content that resonates with the target audience.
  • Demonstrate proficiency in using email marketing software and adapt to new tools as needed.
  • Assist with additional tasks and responsibilities as required to contribute to the overall success of email marketing efforts in the digital marketing industry.


About the company

We are a web solutions team with the objective of delivering a whole new way of thinking about how an idea is transformed into a digital product. And it begins with truly understanding where you want to go and how you want to get there. It’s our approach to solving problems that sets us apart. We are an exceptionally strong team of designers, systems engineers and developers capable of putting the information you need when you need it in the hands of just about anyone anywhere. We offer a complete solution from market research to multi-platform development - all under one roof.