Laurie Lemay
Laurie Lemay
Chief Communications Officer
4
Location
Toronto, Ontario, Canada
Bio

Results focused leadership with over 30 years of delivering concept-to-execution strategic solutions resulting in year over year revenue and business growth. Revitalization of underperforming business units via efficient process optimization emulated as best practices. Comprehensive track record of results-driven leadership building cross-functional teams, resolving complex problems, translating strategy into actionable goals, minimizing churn rates, building productive teams, innovating to create new solution sets, and improving overall net margins. Add to the mix curious by nature, an adventurous spirit, and an over-achiever and there you have me in a nut shell.
Cores strengths include:
• Putting the Vision into Execution
• Business & Financial Planning
• Lean Process Optimization
• Infrastructure Systems & Process
• Communication & Collaboration
• Team Building & Accountability
• Client Retention & Satisfaction
• Passionately Organized

Companies
Categories
Operations Digital marketing Lead generation Copy writing Information technology

Socials

Recent projects

DIT Web Solutions Inc.
DIT Web Solutions Inc.
Toronto, Ontario, Canada

New Business Acquisition for DIT Web Solutions

The primary goal of this project is to expand the organization's client base by reaching out to potential clients, suggesting IT solutions, engaging with customers, achieving set sales goals, conducting market research, and providing website and SEO assessments to acquire new business. Participants play a key role in driving business growth through client acquisition and maintaining a competitive edge in the market.

Matches 1
Category Customer segmentation + 1
Closed
DIT Web Solutions Inc.
DIT Web Solutions Inc.
Toronto, Ontario, Canada

MailChimp Intern/Volunteer

The main goal for the MailChimp Intern/Volunteer project is to harness the power of email marketing through MailChimp to effectively engage our target audience. This involves a multifaceted approach, including creating and executing engaging email marketing campaigns, crafting visually appealing and compelling content, staying compliant with email marketing regulations, and consistently adhering to campaign schedules. By leveraging strong communication skills, graphic design expertise, MailChimp proficiency, and a creative mindset, we aim to enhance brand outreach and audience engagement. We're seeking individuals who are not only tech-savvy but also detail-oriented, and who share our passion for marketing, contributing to the overall success of our email marketing efforts.

Matches 0
Category Digital marketing
Closed
DIT Web Solutions Inc.
DIT Web Solutions Inc.
Toronto, Ontario, Canada

Social Media Marketing

Our company is a full-service digital marketing and web development agency. We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Reviewing marketing content in the form of posts, emails, brochures, etc.Creating a social media calendar that aligns with our marketing strategy.Deploying content according to the social media calendar to increase website traffic.Overseeing our channels and keeping them up-to-date.Bonus steps in the process would also include:Recommending search engine optimization (SEO) strategies so our materials are easily accessible.

Matches 3
Category Advertising + 4
Closed
DIT Web Solutions Inc.
DIT Web Solutions Inc.
Toronto, Ontario, Canada

Quality Assurance for DIT Web Solutions

The primary goal of this project is to ensure the quality, reliability, and performance of web applications and websites by conducting thorough testing, identifying defects, and providing constructive feedback. Participants play a crucial role in enhancing the user experience and the overall quality of software products.

Matches 0
Category Mobile app development + 1
Closed