Edgy Mag - Marketing

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: We are an international start-up that has been operating since 2014 in the field of media, televisions, digital and printed magazines, radio stations and soon Hotels.Our mission is to promote multiculturalism because we believe in human unity through different cultures. Edgy Magazine is a monthly multucultural lifestyle magazine : edgymag.com and an Editor in chief in Dubai. We aim to have a start up family style culture with a very inclusive approach. We are dynamic and passionate about our projects. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: writers and journalists and translator English to French to write the articles (5to 10 articles monthly of 500 and 750 words) researcher for finding the subjects (on lifestyle, travel, food, fashion, multiculturalism, international immigrants) graphist designer to design the pdf of the monthly magazine social media community manager for Facebook page of Edgy Magazine (daily and weekly) one project manager IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* to write the articles of 750 words on various subjects for Edgy Magazine to design the pdf of Edgy Magazine and design the promotional images for social medias post the articles on Facebook, Pinterest, Twitter, Instagram, and other social media on the pages of Edgy Magazine one project manager FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: community social media: daily and weekly writers, translator English french, and researcher graphics IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI : English All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in? February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]: 70 hours WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 2 to 3 witers, 1 translator for english french 1 community manager social media 1 communication & marketing manager PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Edwige Dazogbo EMAIL ADDRESS/ADRESSE E-MAIL: edwigemagazine@gmail.com

Granny Lee’s Kitchen Limited - Marketing

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Students will develop a strategic marketing plan that shows our brand in a positive light to help increase brand awareness and generate new sales opportunities. Granny Lee’s Kitchen Limited is a home-based bakery serving the Greater Toronto Area. Our goal is to bring people together “for the LOVE of FAMILY and FOOD”. We love creating made from scratch, tasty, wholesome homemade baked goods that you can share at home, with friends, for your many celebrations and all your get-togethers. Our “made for you”: Muffins, Cookies, Gluten Free Treats, Pancakes and more are created using recipes that we have created and perfected over many years and we are currently in phase 2 of bringing some of these dry mixes to grocery store shelves. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Perform market research to locate and target ideal customers Use market research and data to identify business trends, product fit and customer behaviour Analyze data and create content, for the brand or product to establish and grow a target market share Provide creative input for marketing campaigns and develop marketing campaigns Draft a strategy and content to be used for social media platforms, print and website marketing campaigns Developing and executing social media campaigns Enhance brand’s message based on market research and ensure it is consistent and effective excellent writing skills IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Marketing Specialist Social Media Specialist Brand Specialist FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Market research showing business and product trends and customer behaviours Marketing content based on results of market research Strategy and content for each platform Social media campaign for each platforms Assessment of brand message for each platforms WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 5

Digital Marketing - Knowledge Sharing through Social Media VFC

About the Organization: MWONL is a culturally diverse, non-profit organization founded in 1982. The organization delivers programs and services to immigrant and newcomer women and their families in Newfoundland and Labrador. We have developed innovative programs while establishing and maintaining meaningful partnerships with various organizations. Project Scope: Project Description: This digital marketing project sheds light on the activities of the organization to raise awareness of the services that we provide to the community. Also, we will highlight issues such as gender/race equality, empowering women (through building life and work skills, networking), building community, supporting newcomer mothers, reducing isolation, violence prevention, etc. on our social media pages and website. The services offered by the organization and highlighted on our social media and website are designed to support women with diverse backgrounds, and lie in the areas of social integration, leadership quality development, violence prevention, and awareness, teaching basic English language training, employment readiness, individual counseling, health, and wellness. All participants have access to transportation and translation support during group activities. This is a great project for students to prove their digital marketing expertise, gain hands-on experiences, and build up their professional resumes. Key Project Activities Creating resourceful content aligned with the mandate of our organization Outlining the highlights of our organization's projects Creating blog posts on topics including gender equity, GBA+, gender wage gap, systemic barriers faced by underserved people, human rights advocacy, etc. Final Project Deliverables: Completed resourceful content for MWONL social media pages and website Completed blog posts, posters, social media calendar

Building Black Youth Foundation's Fundraising/Grant Writing Project #2

Building Black Youth Foundation(B.B.Y.F.) Fundraising Project Team size: 5-10 students, or flexible Project time length: TBD Project weekly schedule : TBD- Students are required to attend One 40 min mandatory weekly meeting. Meeting hours are between 3:30pm-6:30pm EST/1:30pm-4:30pm MT/12:30pm-3:30pm PDT . Dates TBD Project daily schedule: Our hours of operation are Monday to Friday 1:00pm-8:00pm EST/12:00pm-6:00pm MT/10:00am-5:00pm PDT. Students must be ready, willing and able to participate in project work, communications and meetings during those hours. Our scheduling is flexible and allows for students to complete their work on weekends as well if need be. Project Roles: Students must be able to fill 1 or more roles Fundraising/Donation Procurement Coordinator Fundraising Campaign Management/Development Grant Writer/Proposal Writer Scope : We are looking for a group of students to help implement fundraising tasks, donation procurement, Grant Writing and fundraising campaign development & management, within the following initiatives: Fundraising implementation tasks to raise money. Securing donations from individuals, organizations/businesses, sponsors, investors, etc. Grant writing & procurement. Completing applications for funding opportunities. Fundraising campaign management and development to increase outreach Fundraising marketing strategies and implementation including drafting elevator pitches, creating pitch presentations & presenting them. Fundraising/donation communication tasks including outreach to individuals, organizations/businesses to secure donations. Researching sponsor, funding and partnership opportunities. Drafting guidelines for resolving inquiries developing strategies to improve outreach capabilities. Lead generation SKILLS : communication, problem-solving, teamwork, fundraising, grant writing, marketing, lead generation, research Project Goals/Deliverables: Securing donations from individuals, organizations/businesses, sponsors & or investors Writing Grants & completing funding applications Fundraising campaign development & management Any other deliverables will be decided and agreed upon with students. Team Organization Team of up to 5, or as many students as possible, with each person assigned to agreed upon deliverables based on skills and experience. The team will have a Project Manager who will interact with the BBYF’s Project Manager. Timeframe Target start date: TBD- This is an ongoing project End Date: TBD- This is an ongoing project Communication We will plan to communicate with our virtual interns using these communication tools: Riipen messaging, ZOOM, Email, Slack, phone/text, etc.. Student's primary contact: Tasha Flemmings Job title: Senior Project Manager/CEO Secondary contact: TBD shortly, Job Title: Project Manager

Website Graphic Images and Website Improvement -Build Your Portfolio - Level UP

3 Positions Available This project will involve updating our website ( https://werrv.ca/ ) to maximize SEO, UX and customer conversions. Project scope will be adapted to applicants' interests and aptitude. but can include one or more of: High Quality graphic home page, collection images and landing page focal points Website layout optimization and navigation Search Engine Optimization (SEO) Small website improvements (CSS/HTML/Liquid) Our mission is to help people enjoy their best life while experiencing the great outdoors - We have some ideas for creative, highly sharable content aligned to our mission and we're looking for students with experience and passion in video creation to help bring it to life. Applicants with a strong interest in Camping and the Outdoors will really enjoy the subject matter. If you love video content and are an aspiring Online Influencer, this project will be a great match.

Website development - wordpress

Looking for a student versed in wordpress to update our website for an Intellectual Property law firm in Toronto.

K & Co. - Web creation Phase 1

We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears Students should be prepared to: Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up. Send press releases and establish positive rapport with media contacts Secure media exposure for our organization. Help us refine our story to something compelling and news-worthy I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

Website Optimization for Empowering Engagement

The main goal of this project is to enhance Meet the Motivators' online presence and functionality by updating and maintaining their website, analyzing its performance to drive improvements, and effectively collecting and managing email lists. Through these efforts, the project aims to provide an engaging and accessible digital platform for promoting their mission, events, and resources while expanding their reach and engagement with their target audience. "Payment by funder C$1,400.00"

content creation, graphic design and marketing new food products

Develop ad campaigns made for social media and email marketing. Be part of the preperation for company launch campaign. Create content for our social media pages- video/reel/pictures Develop new content based on different approaches such as emails, pictures, videos, audios, etc...

Website Updating/Revamp on WIX

Our company has been serving customers since 2021. However, our current website does not completely reflect our work today or our growth. We would like to collaborate with students to update/create/modify our existing website that help users navigate the site and find up-to-date information. This will involve several different steps for the students, including: Identifying and researching useful web pages that can be included on our website. Creating new pages for the website, with our assistance in providing the content. Reviewing and updating old web pages to ensure consistency of information. Bonus steps in the process would also include: Recommending potential upgrades or features that can be included in the website

EduTutor Website Development 23-24

Our company works with tutors, educators, students and parents across the globe. Our social venture strives to provide affordable and quality tutoring and to provide opportunities for a diverse group of tutors to find flexible work. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

EduTutor - Market Expansion Research 23-24

EduTutor is looking to expand to the United States and Western Canada. We have many students around the world but plan on exploring the West Coast. With your help, we hope to assess our customer landscape beyond the demographics we currently cater to by learning about their expectations and behaviors. This will involve several different steps for the students, including: Researching the target market in potential new locations including demographic data such as spending power, proximity, accessibility, and location appeal, and creating a weighted decision matrix to assign importance to each factor. Creating a survey based on the location and demographic information above to be distributed by our company. Analyzing survey data using the weighted decision matrix to decide on the best location options for us to expand to. Compiling a report including the location analysis, and optimal location recommendations.

K & Co. - Web creation Phase 2

This is a continuation of K & Co. - Web creation. We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears Students should be prepared to: Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up. Send press releases and establish positive rapport with media contacts Secure media exposure for our organization. Help us refine our story to something compelling and news-worthy I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

Website Optimization and IT for Women's Empowerment Organization

The main goal of this project is to enhance Meet the Motivators' online presence and functionality by updating and maintaining their website, analyzing its performance to drive improvements, and effectively collecting and managing email lists. Through these efforts, the project aims to provide an engaging and accessible digital platform for promoting their mission, events, and resources while expanding their reach and engagement with their target audience. "Payment by funder C$1,400.00"

K & Co. - Web creation 2024-1

This is a continuation of K & Co. - Web creation. We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears Students should be prepared to: Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up. Send press releases and establish positive rapport with media contacts Secure media exposure for our organization. Help us refine our story to something compelling and news-worthy I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

ENOV SPORT - Web Development 2024-1

we need assistance developing an outreach process and reach out to potential clients and follow up. We would like you to prospect, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market and execute The project may include, but is not limited to: Identifying new potential accounts that align with our current customer base. Compiling relevant market information. Creating a simple tracking framework, including metrics, for measuring outreach success. The final project deliverable is a report including research, analysis, and execute strategy. I would need 2 students 70 hours (French or English-speaking intrapreneurs are welcome)

Blogging

Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.