Level UP Brand Ambassador - Nova Scotia

*Please note you have to be attending or associated with a post-secondary institution in Nova Scotia to be eligible for this project. The Level UP program by Riipen aims to enhance student participation through a comprehensive marketing campaign targeting post-secondary institutions in the Nova Scotia Province. The problem at hand is the current low awareness and engagement levels among students regarding the Level UP program. The goal is to create strategic promotional materials, conduct market research, and execute targeted outreach efforts. By leveraging social media platforms, email campaigns, and virtual events, the campaign seeks to significantly boost student sign-ups and participation in the Level UP student programs. This project will provide learners with the opportunity to apply their marketing knowledge and skills to a real-world scenario, enhancing their understanding of strategic marketing and outreach.