Marketing Strategy

Number of positions available: 1 team of 4 persons We are seeking ambitious students to join our team. What the students will do Conduct Market Research on competitors and identify new market opportunities Create marketing content using Canva.com or other tools. Strategically find and create a list of leads of potential clients and customers Contact potential customers by email, phone and through social media. Oversee our Social Media Channels. Qualifications: Passion for technology, mobile and/or e-commerce Understanding of basic social media tools Ability to work in a fast-paced and ambiguous environment

Career Coaching Certification - Career Change, Selection and Job Transition

Internship Positions available: 20 students Career Change, Selection and Job Search Course Research and Development to develop full courses and or modules - mostly nontechnical elements. CareerNiche Inc. is a growing HR boutique transition firm that assists with Employee training, and coaching (both one on one and group coaching on zoom and with career masterminds). We want to assist in your career development to help support your future success in the Human Resources field or Training and Development specialties. these courses will help our corporate and individual clients with career job seeking, career transition, career change, career selection to find their dream jobs, career pivots and more. The Following are general qualifications and duties: We want students or interns to scope out through ideation, conceptualization and then actual execution of training plans for career transition courses. We completed the interview secrets course recently and it took several months for the course design and over 2 months to select videos, create quizzes and gamification and PowerPoints. You can choose to work in a small team of 2 to 3 other students or on your own doing business analysis with our "subject matter experts" (SMEs) and learning architect and managers. Do Marketing Research questions for B2C customers and Focus Groups on Zoom of preset potential prospects - marketing research with our 9 to 10 question process. Considering engagement concepts for employees. Do Research with our affiliate Joint Venture Business Partners that are part of our group to question them as to viability of new courses for our target audiences and if they will promote us to their list. Consider doing You can create content for the content for PowerPoints for live Zoom training as well and the Digital Courses online using HR and Career Transition best Practices for topic ranging from Job Search, to Career Selection to Mid-Career Career Change to Career Advancement and Promotions. You will learn the related LMS software fundamentals. All project depth of involvement will depend on the hours per week you are involved with us ,. We will try to direct you to the available internal Training and Development projects that pique your interest most if possible. Creation of class handouts including pre-class session prep questions' handouts, class pdf slides with notes area, post class HW workbook and or manual. Sample of P roject List to choose from: Project # 1 - We will need a Personal Branding Communications Course to be developed as a distinct project for career driven employees that are considering advancing for promotions or the job search. Project # 2 - We will create a new model for Career Selection and Change to assist younger and mid career professionals. Project # 3 - We have currently 6 core modules that we will build some of them into full courses. Interview Secrets Prep. Project # 4 - W e have currently 6 core modules that we will build some of them into full courses. The second core course would be Portfolio Development and Presentation is one example we will need to work on. Project # 5 - W e have currently 6 core modules that we will build some of them into full courses. The Third core course would be the Hidden Job Market and Networking is one example we will need to work on. Project # 6 - W e have currently 6 core modules that we will build some of them into full courses. The Fourth core course would be Resume and Cover letter Development. Project # 7 - W e have currently 6 core modules that we will build some of them into full courses. The Fifth would be Online Job Search Tools Masterclass is one example we will need to work on. Focus will be On LinkedIn.

Virtual Internship Opportunity: Marketing and Communications

Number of individual positions available: 1 team of 3 persons ABOUT COMPANY We Connect, We Inspire, We Create – Step By Step We promote Canadians' mental health through the arts by carrying out customized, creative, interactive art programs, workshops, and projects for the benefit of individuals who are facing difficult life situations. New Step 4 U gives people-in-need opportunities to find their voices through creative arts. OUR VALUES: COLLABORATION: We believe the best work is done together EMPATHY: We believe in putting people first POSITIVE IMPACT: We know that our work makes a difference in peoples lives ACTION: Feel More, Care More, Do More PROJECT SCOPE New Step 4 U (NS4U) is looking for a highly motivated, dynamic, creative, organized, and passionate student to help support the ARTbulance project and the first subscription-based product, the Kind Box for Unkind Days. To assist in promoting our flagship project and activities, strengthen our image and relationships with local people, businesses, organizations, current and potential members. New Step 4 U offers a virtual internship opportunity for 3 marketing students. The primary focus for the 3 students will be: 1) Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign. 2) Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. 3) Strategic Social Media Marketing - develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: To help us improve our brand's presence and capture greater market share. To effectively communicate our organization's vision and mission to a broad audience. To help us generate more traffic and revenue through digital marketing and search engines. To assist in promoting our income-generating activities and strengthening our image and relationships with local people, potential sponsors, businesses, organizations, current and potential members. For the students to help us improve our online presence, reach more customers, and effectively promote our brand through compelling social media content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on these campaigns' performance using tools such as Hubspot, Google Sheets, Excel. Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern using these communication tools: Riipen messaging, G-Suite, Zoom meeting, email Student's primary contact : Marina Mais, Executive Director

Virtual Internship Opportunity: Improving CRM & Sales Processes

Our organization is able to offer a virtual internship opportunity for 5 students or a team. The primary focus for the students will be: To help us improve and gain efficiencies in our sales processes. Duties the students may complete includes, but is not limited to: Researching, completing and verifying information for contacts in our CRM database (HubSpot), as well as merging and/or removing duplicate or outdated records, ensuring data integrity is maintained Ensuring all data corresponds to the appropriate CRM fields, and updating those that don't Provide recommendations for maintaining clean and up-to-date records for our sales team to be able to use in lead generation campaigns Experience & Qualifications: Highly skilled in Microsoft Excel Previous experience using HubSpot CRM is a plus Our goal at the end of this experience is: Improve and more efficient CRM & sales processes. We will plan to communicate with our virtual intern using these communication tools: Company Email Google Chat Zoom Student's primary contact : (Monica Torres Frias, Marketing & Design Lead) Secondary contact: (Natalie Mohammed, Vice President, Human Resources)

SEO and Social Media Strategy

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as <insert tools your organization is currently utilizing> We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: <Insert your organization’s key objectives and goals for this project; for example "Being the top-ranked result for the keywords 'Fish tanks Albuquerque'"> This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Digital Community

Positions available: 6 We are looking to engage the audience by building communities on the following platforms: Discord (Coding) Reddit (Software Development) FB (Software Development) Instagram (Stories) Clubhouse (Entrepreneurship) YouTube (Stories) In the Summer of 2020, we created a community on Quora, which has grown to over 65K members. We are seeking interns (one for each platform) who enjoy having fun on social doing fun things. The social environment is fast-paced with opportunities for creative communication with a blend of audio, text, and video. The challenge is to build communities on social networking platforms. We are seeking one intern for each social media/networking platform. Each platform is unique, so the ideal intern should have previous experience with the platform. For Discord, the intern must have programming experience to set up the channels. For the other platforms, besides communication skills, the ideal intern will enjoy storytelling using audio, text, and/or video. The intern will have access to a media library and tools for creating media. The internship position is 10 hours per week for 8 weeks. Please only apply for one platform. Thank you for considering this challenge.

Marketing Regeneration Using Social Media Platforms

Positions available: 4 RE:Futurists is a start-up marketing agency dedicated to promoting regenerative business practices. Regeneration is the step beyond sustainability. It is the emerging ethical trend at the intersection of Shared Values, benefit corporations / B Corps , social purpose entrepreneurship, circular economy and sustainability. Companies and customers adopting regenerative values are driven by an understanding that the global economy must undergo rapid transformation to offset climate change and meet the Sustainable Development Goals . The Doughnut Economy model developed by Economist Kate Raworth best describes the ethos of regenerative businesses. RE:Futurists seeks to be the most trusted guide and curator (platform) for the emerging regenerative economy. Imagine a "Consumer Reports" of regeneration. Two important features differentiate RE:Futurists. 1) RE:Futurists has a proprietary vetting process for all clients. Businesses represented on our platform meet the highest standards of business practices, e.g., supply chains, manufacturing, raw materials, and human capital investments. 2) RE:Futurists’ core marketing methodology is a global community of nano-influencers. Nano-influencers, content creators, follow a campaign brief and produce novel content to promote products and services to their networks. This project will include: Competitor Analysis and Eco-Mapping . Research and identify marketing companies that specialize in promoting regenerative brands (including as a focus sustainable and B-Corp companies). Provide a summary (either 2-4 paragraphs / bullet points / SWOT) describing our competitive advantages and disadvantages relative to competition identified. Research existing 3rd party standards . Identify leading certificates and/or licenses currently available for companies asserting (regenerative) sustainability and related triple bottom line values. This is important to design our vetting process. What should the transparency standards for a regenerative business be? Evaluate and create marketing and digital content strategies. We will give you access to organizational assets to support this project including a preliminary list of 3rd party providers, (eg, B Lab ,) that we would like you to analyze. Objective We hope to gain a comprehensive understanding of similar companies in the regenerative marketing space.

Database Administration / Crowdfunding Project Management

Hochoka Retreat Center = www.healingwithhorses.com - offers cutting edge outdoor live learning programs. We are developing an outdoor, curriculum based school. Great opportunity for those who like to work/learn "outside the box". COME get involved. Our goals for this project is we are launching for first time a fund raising campaign through Crowdfunding. We have been in classes learning this virtual modality ! EXCITING ! This platform needs to be administered with our database which we currently have 2 versions of = 1) in Mail Chimp; 2) in excel. We also need our database to be used to 1) send out quarterly newsletters. 2) Send out monthly flyers for our a) Retreat Day 2) Volunteer day 3) Breathwork Day

KASZ MARKETING - BLOGS

5 positions are available. Project Description KASZ Marketing is looking for a student/group of students to focus on developing Blogs with a focus on keywords. Blogging is one of the key components of getting to the top of Google! This role requires creativity, turning mundane content into an interesting read, and a love for writing! Focus may include but not limited to these industries: Marketing, Healthcare, Restuarant/Nightclub, Education Our goal is to provide a valuable and tangible experience to you to be able to manage a company’s Blog strategy and how it contributes to improving SEO rankings. Phase 1: Onboarding provided by KASZ Marketing Phase 2: Topic research/keyword research Phase 3: Blog Writing Phase 4: Review by KASZ Marketing Phase 5: Social Media captions to be generated We will provide mentorship to successfully success complete this internship. What You Can Expect From This Project Mentorship from a Marketing Expert. Zahara has her MBA from Cornell and has over 15+ years of experience in marketing and product development. Learn more about Zahara Valuable training to learn new tools, trends and best practices. This project is exceptionally hands-on, providing an incredible experience for those looking to get into digital marketing, content marketing, etc. About the Role/Your Responsibilities Project Goals: Competitive Analysis and Landscape Assessment Blog Content Calendar Development Develop and implement strategies for optimizing our online presence and increasing engagement Create a content calendar Blog Development Create blogs for the website Compensation We will provide letters of recommendation and the opportunity to network and grow. Location Work from home or anywhere else that is convenient for you! We look forward to meeting you!

Digital Marketing Strategy Plan

British Columbia is taking steps towards creating a cleaner transportation system. The province is investing in improved transit, regulating cleaner fuels, providing incentives for zero emission vehicles (ZEVs), and has set a 100 percent sales target for 2035. To help government meet its 2035 EV sales target, the Automotive Retailers Association of British Columbia (ARA) has launched EVfriendly, an industry-led program, sponsored by the Ministry of Energy, Mines and Low Carbon Innovation designed to cultivate a higher degree of confidence in zero-emission vehicle (ZEV) ownership. The program helps ensure that only trained and qualified industry professionals are selling, servicing, repairing, and recycling ZEVs, in a responsible and safe manner, and provides consumers with the right information to make informed choices. The program is now in its early marketing phase. EVfriendly has produced a website, digital content, videos, training courses, and podcasts all designed to help spread the word about ZEVs. The ARA is seeking help in optimizing our social media and digital marketing strategy. We are seeing a student who can help us by: Conducting an analysis of our efforts to date in marketing our program via YouTube, Facebook, Instagram, Twitter, and Google ad campaigns; Conducting a review of our digital marketing plan; Reviewing analytics for the EVfriendly website, social media posts, YouTube channel and Podcasts; and Making recommendations for improvements to these platforms and providing input on our digital media strategy.

Website SEO Optimization

Wild Encounters Ltd. is looking to have a skilled individual, or team, redesign our website and develop a cost-effect SEO marketing strategy to maximize brand exposure. The primary focus for the student(s) will be: SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility. The overall goal is for this project to help us increase our inbound traffic and optimize the customer journey which will result in an increase inbound leads. Our goal at the end of this experience is: (please indicate the goal for this placement, or deliverable you expect the student(s) to complete, as exemplified below) SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines.

SEO optimization for our Website Content

Our company needs support with SEO optimization on the website content! We are looking for a student who can help us research more leads, drive more traffic and improve our SEO positioning.

SEO and Social Media Strategy for Resources Ink

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. In this role you will work along side our student Marketing Associate. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Work with the Marketing Associate to create engaging content for prominent media websites Working with tools and programs such as Canva, photoshop or any other graphic design tool

Marketing and Sales Strategy

The main goal with this project is to build out a marketing plan, strategy and launch new growth efforts in 2023. We want to expand our channels and further develop a growth strategy to acquire new clients.