inspoBoard MVP Product Development
inspoBoard is making it easier for small brands and agencies save ads from TikTok and Facebook Ad Library. What is the problem we're solving? Brands and agencies typically start their creative process by examining competitor ads. Typically, these ad URLS are saved on a google spreadsheet or powerpoint presentations and shared internally, which have plenty of issues. Broken links due to expiration (when ads stop being served by the brand, they're no longer accessible by anyone) Manually saving video files and compiling decks is time consuming Shared links are often lost What is the solution? We want to create an MVP that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users.
inspoBoard Product Development Project
inspoBoard is making it easier for small brands and agencies save ads from TikTok and Facebook Ad Library. What is the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users.
inspoBoard Programming Project - Backend & Frontend
Ads are an imperative part of the creative process. We want to help small agencies and brands keep tabs on their competitors in order to use "what works" as a key data point. What's the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users.
Product Go-to-Market Project for Tech Startup
We are trying to create a tool for small brands and agencies save ads from TikTok and Facebook Ad Library. What is the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users.
inspoBoard Full Stack Development Project
Ads are an imperative part of the creative process. We want to help small agencies and brands keep tabs on their competitors in order to use "what works" as a key data point. What's the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users.
Feature Enhancements for SaaS Advertising Tool
Today, ads are an imperative part of the content creative process. We want to help small agencies and D2C brands keep tabs on their competitors in order to use "what works" as a key data point. What's the solution? We created an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". We want to improve the feature enhancement for our users to give them more value. Features include: date last saved data visualization note taking tools ability to save content chrome save extension addition
Marketing and Demand Generation Project
Today, inspoBoard is making it easier for small brands and agencies save ads from TikTok Creative Center, and Facebook Ad Library. What is the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users. We are looking for rockstar markets who will own the entire marketing process. You are going to lead our marketing efforts in our go-to-market strategy.
User Experience (UX) Upgrade Project
User Experience - It's always user being first: Beyond solving our user issues, we are trying to create an elevated experience to not only serve but anticipate their needs and created delighted experience The feature sets we deliver need to create a sense of value, thereby retaining them. We plan on understanding their base level and figure out how to create thoughtful features for retention purpose. Analyze user behavior, actions, and churn metrics. We want to create valuable user flows that give them a reason for coming back.
User Experience (UX) Persona Research Project
Today, inspoBoard is making it easier for small brands and agencies save ads from TikTok and Facebook Ad Library. What is the solution? We want to create an app that allows users to install a chrome extension and save ads in TikTok and Facebook's Ad Library to our platform, where they can organize their ads by tags into "boards". Think Pinterest but for ads. We want to test out this MVP with our beta users. We are looking to further refine our user research where students can help lead the end-to-end process of uncovering insight in order to deliver valuable product insights. There are 3 main actionable outcomes of the project: 1) Leverage your past research experience to create a methodology for identify the target audiences and coming up with a list of questions with intended product research goals. 2) Find 3-5 agencies, direct-to-consumer brands, or even mid-market enterprise brands that use Meta Ad Manager that would engage in this research survey. 3) Interview these stakeholders, by uncovering, synthesizing and communicating applicable findings and insights to the rest of the team (engineers, product managers, end users, and advisors)
Website Research for Startup Funds Website
Today, our company invests in Seed/Pre-Seed/Series A/Series B technology, consumer goods and crypto startups. We want to put together user research to model our website after. The idea is to showcase past investments and develop a showcase that shows our successful exits in the industry. Our portfolio needs to be up front and center. This will involve several different steps for the students, including: Develop an understanding in the venture capital / angel investor space Help create a persona map of the investment vertical we are in Compiling a 5 key competitor Venture Funds' sites and share the value propositions Identify 3 actionable recommendations and 1 clear concept on how the website should be displayed for the public
Exit Opportunities and Value Creation - Business Analysis
Today, for one of our holding companies, we need to your help to determine possible exit opportunities as it pertains to the D2C market. This company is making oral care affordable and easy. For the past few years we have seen moderate growth and are looking to find the customer base a new home. We need your help to ensure that it is able to get the right valuation through an in-depth deep dive analysis of the industry and create a recommendation. The scope of this project will encompass: Target opportunity sizing of toothbrush market Determine exit multiples as it relates to comparable companies analysis Recommendations for companies that could acquire it
Accessibility Testing for SaaS tool
Today, inspoboard is in beta mode - we have built a SaaS tool that enables users to save their ads at any given time on their desktop chrome applciation. The main problem we are trying to solve is to garner more user feedback on our app's functionality. We would like to collaborate with students to conduct accessibility tests on our chrome app as beta users. The steps will involve: installing the app and creating an account testing the process of saving an ad on both tiktok and facebook ad library providing their feedback on any pain points and challenges with the app determine and log bugs they uncover run regression tests on new release
Designing and developing an Up-Sell Product for SaaS Tool
We currently have inspoboard up and running and we want to make an up-sell product feature to allow users to transition from single user plans for a team plan to accommodate collaboration. In order to accomplish this, there are product management principles that we would like you to lead: Fact finding and research: Now that we have a set of signups, there is a possible upsell moment that's not being taken advantage of. By developing a deeper understanding of our user needs, we are able to deliver value Synthesis facts into actionable recommendations: Examine feedback and combine findings to identify the opportune moment for upselling that can enhance conversion rates. Rapid prototyping: This helps us to solve the problem and gives us the chance to test against our cohort to determine feedback